Elements of User Experience: “User Experience” in Singapore
Why is user experience so important?
1.What is the user experience
User experience does not mean how the product itself works, but rather “how the product comes into contact with and functions with the outside world,” which is how people access and use it. When people ask about a product or service, they ask the experience they are using: Is it hard to use? Is it easy to learn? How to use it?
2.From product design to user experience design
Some products may look good and function properly, but setting the goal of “designing a user-experience product” as a clear goal means more than just functionality or appearance.
User experience design is usually to solve the integrated environment of the application of the problem. Visual design Select the appropriate button shape and material, to ensure that it can cause user attention in the coffee machine; functional design to ensure that the button on the device to trigger the appropriate action; user experience design should be a combination of the above two, both visual and functional two Aspects of the factors, while solving other problems facing the product. For example, for one such important feature, is the button too small? User experience design also ensures that the button works better in this situation when the user tries to accomplish some other task. For example, users may use some of the other function buttons at the same time, so what is the button’s position compared to those buttons?
3.Designed for the experience: user first
The more complex the product, the more difficult it is to determine how to provide the user with a good user experience. Each new feature, function, or step in the product’s use increases the chance of a user experience failure. It is far more difficult to design and produce a smartphone than an old telephone, which is why product design must take into account user experience design.
4.User Experience and Website
The term website here includes content-based website products and interactive web-based applications.
The user experience is especially important on the website. The face of a large number of choices on the site, users can only find their own way to determine which site features will meet his needs. Providing a quality user experience is an important and sustainable competitive advantage. The user experience forms the overall customer impression of the business, defines the differences between the business and its competitors, and determines whether the customer will come back again.
5.User experience is business opportunity
One of the main goals of a content-providing website is to convey the information as efficiently as possible, in a way that helps people understand and accept it; websites that include interaction (such as purchasing airfares and managing bank accounts) need to make users understand How it works.
Pay attention to one of the website’s user experience returns – customer loyalty. “Features” and “features” are always important, but user experience has a greater impact on customer loyalty. All of the cutting-edge technology and brand marketing are unable to allow customers to visit the second time, but a good user experience can be. And you will not have too many second chances to correct it.
Pay attention to the second of the website’s user experience returns – conversion rate. At any time, you want to encourage your users to take further action while establishing a relationship with you. By tracking how many percents of users are converted to the next step, you measure how effectively your website is performing for business purposes. Good user experience design can significantly improve conversion rates.
Any effort in user experience is designed to increase efficiency: helping people work faster and reduce their chances of making mistakes. Technology products do not work as expected, making them feel stupid. A good user experience can increase the user’s efficiency and increase their pride.
6.Care about your users
The way to create an engaging, efficient user experience is called “user-centred design,” and the user-centred design idea is simple: in each step of developing a product, Users included in the scope of consideration.
User experience is important because it is important to your users. For those who come to visit, you have to plan for them a sticky, intuitive, and even enjoyable experience – an experience that “everything works in the right way.”
Author: Ivan Huang
Link: https://www.jianshu.com/p/2b270a661151
Source: Jane book
Copyright belongs to the author. Commercial reprint, please contact the author authorized, non-commercial reprint, please indicate the source.
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